Olympics: Reebok's $30m Dan and Dave advertising campaign flop
Dan vs. Dave: 20 Years Later
The Trials of Dan and Dave - 99% Invisible
Reebok made decathletes Dan O'Brien and Dave Johnson the center of a memorable 1992 marketing campaign that backfired on the road to the Barcelona Olympics
Dan and Dave case study v4
Dan and Dave – Dan O'Brien
TBT: Dan and Dave and Reebok and the biggest debacle in Olympic advertising history | FOX Sports
/arc-anglerfish-arc2-prod-dmn.s3.amazonaws.com/public/N7DXVFTPJSEHMJGFF2VJ5VHMLA.jpg "I dislike sports, but I couldn't quit listening to ESPN's podcast about Dan O'Brien and Dave Johnson")
I dislike sports, but I couldn't quit listening to ESPN's podcast about Dan O'Brien and Dave Johnson
Dan and Dave – Dan O'Brien
Olympic Decathlon Champion Bryan Clay Falters at Trials - The New York Times
Darren Rovell on Twitter: "This week in 1992: Dave Johnson, the man behind Reebok's $25M “Dan vs. Dave” campaign, wins bronze in Olympic decathlon. Ad campaign went bust when Dan O'Brien failed
Dan and Dave – Dan O'Brien
Reebok Pump - Wikipedia
The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave – Chicago Tribune
The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave - The Washington Post
Where are they now: Dan and Dave - Sports Illustrated
The Trials of Dan and Dave - 99% Invisible
Vintage Reebok Dan vs Dave | eBay
The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave | Sports | santafenewmexican.com
Dave Johnson | National Speakers Bureau
Reebok - Dan and Dave part 4 (1992) - 0:15 (USA) Adland®
Vintage Reebok “ Who Is The World's Greatest Athlete?” Dan Or Dave Poster HTF | eBay
Dan O'Brien and Dave Johnson | Summer olympic games, Olympic games, Summer olympics
Dan vs Dave - YouTube
Olympics: Reebok's $30m Dan and Dave advertising campaign flop | news.com.au — Australia's leading news site
Casual portrait of decathletes Dan O'Brien and Dave Johnson posing... News Photo - Getty Images
